Link building is critical to your online success and article
marketing is said to be one of the best ways to build links. Why do you
need to build links? Basically its quality backlinks that to a large
extent help determine your rank in the search engines. Most SEO
strategies you undertake is for receiving links to your site so you can
get to the coveted number one spot.
Article marketing involves using articles to expose your site. The
more people know of, and about you, the better your chances for getting
links. This will eventually lead to more traffic, to pull you up in the
search engine rankings. Submitting articles to the various article
directories is one of the best ways to achieve this. What you do is,
submit original quality articles to the top ranking directories. You can
easily do a Google search to find them. Ezine Articles is ranked among
them.
When your article has been approved and published, you’ll get a link
from the particular directory leading back to your site. But wait, it
gets even better. You can generate even more links from other website
owners if they find your article interesting enough to publish it on
their own site. This is dependent on them leaving your original resource
box intact of course.
Let’s be quite honest here, article marketing can be challenging for
some people. If you don’t enjoy writing that’s one thing, you can always
outsource this task. But if you don’t like writing and you’ve just
started your online business on a budget then you’ll find this task more
challenging. A possible solution is, to find friends or family members
who don’t mind writing and are willing to help you out for free.
With article marketing, patience and consistency will have to become
your two best friends. You won’t get to the top of the search engines in
only a few weeks of starting an article marketing campaign. Well you
could, if you were an SEO guru but, are you? So, you need to be
consistent with your submissions, even if it’s just once each week.
Article marketing is a slow process of link building but it’s one way
of building natural links to your site that the search engines love.
They will reward you handsomely for your efforts by pulling you up the
ranks in time, if you remain patient, consistent and keep writing
quality articles.
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