dimanche 29 janvier 2017
vendredi 20 janvier 2017
3 Reasons A Strong Online Presence Will Help You Make More Money
Studies have proven that advertising consistently over time can
increase profitability by 30% or more. This is true because advertising
helps build brand recognition that ultimately influences purchasing
decisions. In our Internet driven world, a strong online presence works
like a robust advertising campaign and may be all you really need to
make more money and increase profitability.
This is the reality;
The Internet has changed how consumers shop and interact. Almost everyone has access to the Internet. In fact, almost all consumers now use the Internet is some way to shop locally. As a result, using your online presence to advertise and promote yourself and the products and services you offer is more important than ever.
This is why:
The consumer purchasing decision making process hasn't changed for thousands of years. When a consumer has a need or desire, they search for a solution, then they compare options, make a purchasing decision and a post purchase evaluation.
What has changed over time is how the availability of tools that help consumers work through the process. In our world today the entire process can be accomplished without ever talking to a salesperson or walking into a store. It can all be done online.
The reality is this;
Consumers are in control. There are search engines, social networks, business directories, websites and mobile applications that consumers can use to search for products and services, compare options and get recommendations without moving their eyes off their computer or smartphone screen.
What that means is this:
If you sell products or services, you must get your business listed on as many search engines, social networks, business directories and mobile platforms as possible. Creating a website and Facebook page isn't going to do much to improve your online presence in the Internet world of today.
If you don't have a strong online presence, a large segment of potential customers may never even have the opportunity to consider purchasing anything from you, because they don't know you exist.
A Strong Online Presence Promotes Brand Recognition and Trust
Your online presence can define your brand. People identify with brands. Developing your online presence helps convey a uniform quality, credibility and experience. It will help you define who you are, what you do, and can differentiate you from the competition. Your brand is your identity; it helps you convey trust and develop relationships that lead to customer loyalty and more sales.
This fact isn't surprising:
Surveys indicate that consumers prefer to purchase products and services from people and businesses they trust. You wouldn't purchase products or services from people or businesses you don't trust, neither will anybody else.
This however is really important;
These same surveys indicate that consumers will pay more for the same product or service if it is purchased from a person or a brand they trust. Consumers want to be satisfied with their purchase.
Many studies have been conducted that try to measure how consumers use and react to different types of advertising and delivery platforms. Many of these studies confirm that a strong online presence is important to consumers today. A study by Neilson concluded that consumers now believe branded websites can be trusted more than any other form of advertising other than the personal recommendations from friends and family. Seventy percent (70%) of global consumers now say they completely trust branded websites.
Branded websites are themselves defined and identified by a strong online presence that not only promotes credibility of the site itself, but improves search engine ranking.
This in turn influences purchasing decisions. In other words, a consumer's trust in the advertising type and platform directly increases the probability that he or she will be positively influenced by that advertising.
Creating a Strong Online Presence is Affordable
Traditional advertising is expensive. More importantly, it's not nearly as effective as it used to be. In fact surveys indicate that not many people trust the advertising they see or hear on most traditional advertising platforms. As a result, a random advertising campaign on these traditional platforms is generally ineffective.
This is the reality;
The Internet has changed how consumers shop and interact. Almost everyone has access to the Internet. In fact, almost all consumers now use the Internet is some way to shop locally. As a result, using your online presence to advertise and promote yourself and the products and services you offer is more important than ever.
This is why:
The consumer purchasing decision making process hasn't changed for thousands of years. When a consumer has a need or desire, they search for a solution, then they compare options, make a purchasing decision and a post purchase evaluation.
What has changed over time is how the availability of tools that help consumers work through the process. In our world today the entire process can be accomplished without ever talking to a salesperson or walking into a store. It can all be done online.
The reality is this;
Consumers are in control. There are search engines, social networks, business directories, websites and mobile applications that consumers can use to search for products and services, compare options and get recommendations without moving their eyes off their computer or smartphone screen.
What that means is this:
If you sell products or services, you must get your business listed on as many search engines, social networks, business directories and mobile platforms as possible. Creating a website and Facebook page isn't going to do much to improve your online presence in the Internet world of today.
If you don't have a strong online presence, a large segment of potential customers may never even have the opportunity to consider purchasing anything from you, because they don't know you exist.
A Strong Online Presence Promotes Brand Recognition and Trust
Your online presence can define your brand. People identify with brands. Developing your online presence helps convey a uniform quality, credibility and experience. It will help you define who you are, what you do, and can differentiate you from the competition. Your brand is your identity; it helps you convey trust and develop relationships that lead to customer loyalty and more sales.
This fact isn't surprising:
Surveys indicate that consumers prefer to purchase products and services from people and businesses they trust. You wouldn't purchase products or services from people or businesses you don't trust, neither will anybody else.
This however is really important;
These same surveys indicate that consumers will pay more for the same product or service if it is purchased from a person or a brand they trust. Consumers want to be satisfied with their purchase.
Many studies have been conducted that try to measure how consumers use and react to different types of advertising and delivery platforms. Many of these studies confirm that a strong online presence is important to consumers today. A study by Neilson concluded that consumers now believe branded websites can be trusted more than any other form of advertising other than the personal recommendations from friends and family. Seventy percent (70%) of global consumers now say they completely trust branded websites.
Branded websites are themselves defined and identified by a strong online presence that not only promotes credibility of the site itself, but improves search engine ranking.
This in turn influences purchasing decisions. In other words, a consumer's trust in the advertising type and platform directly increases the probability that he or she will be positively influenced by that advertising.
Creating a Strong Online Presence is Affordable
Traditional advertising is expensive. More importantly, it's not nearly as effective as it used to be. In fact surveys indicate that not many people trust the advertising they see or hear on most traditional advertising platforms. As a result, a random advertising campaign on these traditional platforms is generally ineffective.
jeudi 12 janvier 2017
Overcoming Negativism From Prospects in Network Marketing
People by nature are curious and centered on themselves. Over the
course of the life of network marketing, people have come and gone from
the industry. They have good and bad experiences. However, in today's
release, we will discover how to overcome cynicism and negative
attitudes towards the industry. For whatever reason, people hold onto
negative memories and based many decisions on them. They may not realize
that your trying to be different and may not offer the same treatment
they had experience.
The Power of Positive Proof
Positive proof is an effective tool against cynics and negativism in network marketing. You can use this tool to combat criticism from potential prospects. How do you create the "proof" that will work for your business? The best form is the testimonies that you receive from your current or past prospects. This will help slay the negative dragon. It can be difficult to get them, but you can create content that spins your business in a positive light.
How do I create positive content for my network marketing business? Your first step is to look into the myths and negative remarks about a particular area. Sometimes its customer service and other times its misinformation. Misinformation is disastrous for a business. This is usually done accidentally, but there are times when it's not. Can you believe that someone would intentional mislead others? It can happen and it does, and so it's up to you to combat it with positive proof.
How to craft stellar Positive Proof Content?
Positive content creation starts with detailed research. Find a particular topic to talk about that has some dark misunderstanding about it. You can shred the curtain around it with facts, figures and other harden data that is provable. You can use a variety of content formats that are enriching for the reader or viewer. Your network marketing business must balance itself during every sales and marketing phase. The tricky part is finding that balance that keeps your prospects moving forward. You can do this with the right data and testimonies that you have earned. Success stories are one of the most powerful elements that you can deploy in your marketing.
It doesn't have to be cheesy, but it does have to be honest for your network marketing business. Life is hard, but losing prospects due to misinformation is harmful. However, you can overcome any problems with experience and research. As you craft your content, keep your goals and audience in the front of your mind. This will help you deliver great content.
The Power of Positive Proof
Positive proof is an effective tool against cynics and negativism in network marketing. You can use this tool to combat criticism from potential prospects. How do you create the "proof" that will work for your business? The best form is the testimonies that you receive from your current or past prospects. This will help slay the negative dragon. It can be difficult to get them, but you can create content that spins your business in a positive light.
How do I create positive content for my network marketing business? Your first step is to look into the myths and negative remarks about a particular area. Sometimes its customer service and other times its misinformation. Misinformation is disastrous for a business. This is usually done accidentally, but there are times when it's not. Can you believe that someone would intentional mislead others? It can happen and it does, and so it's up to you to combat it with positive proof.
How to craft stellar Positive Proof Content?
Positive content creation starts with detailed research. Find a particular topic to talk about that has some dark misunderstanding about it. You can shred the curtain around it with facts, figures and other harden data that is provable. You can use a variety of content formats that are enriching for the reader or viewer. Your network marketing business must balance itself during every sales and marketing phase. The tricky part is finding that balance that keeps your prospects moving forward. You can do this with the right data and testimonies that you have earned. Success stories are one of the most powerful elements that you can deploy in your marketing.
It doesn't have to be cheesy, but it does have to be honest for your network marketing business. Life is hard, but losing prospects due to misinformation is harmful. However, you can overcome any problems with experience and research. As you craft your content, keep your goals and audience in the front of your mind. This will help you deliver great content.
jeudi 5 janvier 2017
Making Money with Articles: Where to Find Affiliates For Your Niche Website
To make money with articles that you place on websites, you will also need a variety of good affiliate links that will help to generate revenue. It is important that you know where to find affiliates and that you choose the best affiliates for you and your niche site.
When you pick an affiliate, it is important that you determine which companies you will profit best from based on the frequency that the product is likely to sell. There are several types of affiliates and some will offer you more money from a sale than others will. Before you get hazy-eyed by dollar signs, however, remember some products are bound to sell more than others. If you sell on product four times a year from a little known company that gives you $100 per sale or sell a well known product 3 times a week at the rate of $10 per sale, then you will make much more money with the $10 per sale product. Often times large well known companies will offer a very small profit per sale because they are established and know that their product is likely to sell well. Small, unknown companies, on the other hand, need all of the promotion they can get. Also, because they are unknown, their products are likely to sell less frequently.
The most important rule when picking affiliates to promote on your site is to pick products that would be of interest to those who would likely visit your niche site. Otherwise you will be promoting a product to a group of people who do not even want nor need it. If your niche site targets parents of young children, then promote baby products. If you niche site targets gardeners, then promote gardening products. If you promote baby products to gardeners, you are almost guaranteed to not make a profit no matter how much money the affiliate company offers for a sale.
Lastly, there are two main ways to find an affiliate company for your niche website. You can sign up with a company that manages the accounts of hundreds of companies, big and small, and apply for the products within these accounts or you can do a web search for companies that would match well with your niche, visit their websites, and see if they advertise an affiliate program.
read more here / http://www.affiliaterevenue2015.blogspot.com
When you pick an affiliate, it is important that you determine which companies you will profit best from based on the frequency that the product is likely to sell. There are several types of affiliates and some will offer you more money from a sale than others will. Before you get hazy-eyed by dollar signs, however, remember some products are bound to sell more than others. If you sell on product four times a year from a little known company that gives you $100 per sale or sell a well known product 3 times a week at the rate of $10 per sale, then you will make much more money with the $10 per sale product. Often times large well known companies will offer a very small profit per sale because they are established and know that their product is likely to sell well. Small, unknown companies, on the other hand, need all of the promotion they can get. Also, because they are unknown, their products are likely to sell less frequently.
The most important rule when picking affiliates to promote on your site is to pick products that would be of interest to those who would likely visit your niche site. Otherwise you will be promoting a product to a group of people who do not even want nor need it. If your niche site targets parents of young children, then promote baby products. If you niche site targets gardeners, then promote gardening products. If you promote baby products to gardeners, you are almost guaranteed to not make a profit no matter how much money the affiliate company offers for a sale.
Lastly, there are two main ways to find an affiliate company for your niche website. You can sign up with a company that manages the accounts of hundreds of companies, big and small, and apply for the products within these accounts or you can do a web search for companies that would match well with your niche, visit their websites, and see if they advertise an affiliate program.
read more here / http://www.affiliaterevenue2015.blogspot.com
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